Ben has extensive experience in Sales and Marketing administration and has built and led successful sales teams for a number of leading North American Manufacturers. He is skilled at designing and implementing new business plans in highly competitive markets. He has held positions in Sales and Marketing Administration for a number of very high profile companies in both Canada and the US, such as Bombardier, Evinrude and Johnson Marine, Ski-Doo and Sea-Doo recreational vehicles. Ben also travels extensively, helping to develop new business overseas, including Demers Ambulances operations in Ireland, Germany, the Middle East, Russia and Africa. Ben is a shareholder in Paul Demers & Sons, Inc, and serves as a key member of the Demers Management Team, reporting directly to the President.
AREAS OF EXPERTISE
- 30 Years experience in Sales & Marketing, all vehicle related.
- 12 Years experience in the ambulance industry, developing a thorough knowledge of the product, and ambulance operations.
- Recognized for his ability to understand customer needs working with all factions of the organization to reach consensus solutions for the customer.
- Participating Member of Ambulance Manufacturers Division of NTEA.
- Active in both the Ontario and Quebec Ambulance Associations.
- Ability to develop solutions to customer needs, understanding issues, and benefits of changes.
SUMMARY OF ACCOMPLISHMENTS
- As Vice President of Sales and Communications for Bombardier Motor Corp, Wisconsin USA, he directed the North American Dealer Network, achieving annual sales of over $500 million in Outboards and Sport Boats in 2003. He was responsible for all retail promotions, and consumer events
- Being fluent in both English and French, Ben was able to work freely in the entire North American Market
- Has extensive experience in the development of new product entries into the marketplace. Developed a new 5 year strategic plan for Bombardier ATVs
- Has served on the management teams of Bombardier (various divisions), Sports Boats. Participated in multiple new product development and launch initiatives.
ACADEMIC BACKGROUND
1987 | University of Sherbrooke Quebec, Canada Received Baccalaureate Degree in Marketing |
JOB HISTORY
2005-Present | Demers Ambulances Beloeil, Quebec Emergency Vehicle Manufacturer, delivering ambulances worldwide. Executive Vice-President |
2001-2004 | Bombardier Motor Corp. of America Wisconsin, USA Manufacturer of Sport Boats, Evinrude and Johnson engines Vice- President of Sales & Communications |
2000-2001 | Bombardier, Inc. Valcourt, QC, Canada Manufacturer of All Terrain Vehicles Vice-President Marketing and Strategic Planning, North America |
1997-2000 | Bombardier Inc. Sherbrooke, Canada Manufacturer of Watercraft, Snowmobiles and ATVs Vice-President of Sales and Communications-Canada |
1993-1997 | Bombardier Motor Corporation of America Ski-Doo Snowmobiles, Parts, Accessories, and Garments Director of Sales |
1989-1993 | Bombardier, Inc. Sherbrooke, Canada Ski-Doo Snowmobiles, Parts, Accessories, and Garments Regional Sales Manager |
1987-1989 | Bombardier, Inc. Montreal, Canada Sea-Doo Watercraft Marketing Manager |